Human beings are creatures of synthesis, whose primary aim in life is: to create higher patterns of energy and information.  Our relentlessly unceasing innovation is hardwired into our very being and fully indiscriminate.  The most important choice we can possibly make in our lives is: the choice of where to direct our focus.

At first glance, these assertions may seem: crazy, incendiary, or completely outlandish.

How can I possibly justify them?  Why is it absolutely vital to know and understand this?  And what is the most important question in the entire world?



As human beings, we are always striving to create higher patterns of energy and information.

We absorb the highest patterns of energy and information available to us.  We process them.  Then, by some mysterious and unseen alchemy, a synthesis occurs within us, and we create something new.

We innovate.

In every field, over countless lifetimes, in innumerable forms.  This process, tho largely unseen, relentlessly repeats, again, and again, and again.  It is a core thread, running thru the very heart of human history like the beat of an unseen forever drum.  Absorb, process, synthesise, create.  Repeat.  Repeat.  Repeat.

This process is hardwired into our DNA.  It is what we do as human beings.  It is no mistake that the achievements of each and every successive generation build on, and invariably exceed the former.  We cannot help but be driven to move forward.  What does this mean?  It means that we are built for evolution just as surely as we are built to breathe.  We are meant to stand, ever- reaching, on the shoulders of the giants of history.  This is both our place and our purpose in the world in which we find ourselves, and in which we sprawl.

And, in our time, the internet has blown this process wide, wide open.

For the very first time in human history there exists a medium for the free and instantaneous exchange of any and all information.  In the past, the pace of our innovation was capped, limited by information scarcity, but no longer.  What once was a sole, guttering candle flame is now a raging forest fire; the merest memory of a breeze is now a hurricane of devastating proportions; and the slowest, creeping trickle of water, is now a world eating tsunami the size of God.  The creation of this medium is the single greatest defining achievement of our generation.  It is our wheel, our fire, our footprint on the moon of time.  And, among many other things, it has increased the already relentless pace of our innovation, exponentially.

And here, as the bard would say, is the rub.

Human innovation is, by it’s very nature, indiscriminate.  It has no guiding moral compass.  It does not care which direction it is facing, or whose interests it is serving.  Da Vinci created sublime works of art that nestled up against designs for the most horrific machines of war imaginable.  Einstein gave us the theory of relativity, and helped birth the atomic bomb.  Our collective innovation is as responsible for: the spacecraft that put us on the moon and the drugs that cured polio, as it is for: chemical warfare, Big Brother, and the death ovens of Auschwitz.

Our continuing and accelerating innovation is inexorable; our progress towards a desirable end is not.  Whether we progress or not will be determined by: the direction our innovation takes.  This direction is solely determined by: where we place our focus.

As surely as good seeds, bedded in dark soil, and fed well with warm sunlight and plentiful cool rain will sprout; wherever human beings bring and sustain their focus, innovation will occur.  As the landscape of our lives begins to blur, as the pace of our relentless innovation continues to  accelerate exponentially, and as our collective body begins to feel the pounding effects of this acceleration’s inertia, the question of where to place, and, sustain our focus, is rapidly becoming the most important, relevant, and vital question in today’s world.

But you want some good news?

Unlike our hardwired impulse to innovate, or the relentlessly growing tidal waves spawned in the ever-expanding ocean of information; where we put our focus is a product not of inviolable natural law…

…but of our conscious choice.

I wish you well.

– J

My name is James Radcliffe and I am a 100% audience supported independent artist.  If you like what I do (and can afford it) then please consider buying some of my music.  Each purchase really makes a big difference to me and 10% of every sale goes to a charity which: houses, feeds, clothes, and educates orphaned children in Nepal.

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92 thoughts on “ The Most Important Question You Will Ever Answer… ”

  1. Reblogged this and commented:
    We are built for evolution but how we actually progress – whether we move forward or regress – is up to us. It all depends on what you choose. Where attention goes, energy follows. The future is in our minds and hearts…


    1. Hey there,
      Thanks a lot for sharing this. I am really glad that you got something from it.
      I couldn’t agree more with your comment.
      Hope you are having a great day,
      – J


  2. Ah the humanity- a F.B. friend posted a photo of his Ma, up North tanning a Moose hide in the traditional way. Down South I watch the news, mass stabbing, arsonist, old geezer runs child over and mistakes her for a Take-out Chicken Box. Senile dog, pensioners only companion wanders into pub, “Man-Kind”? Planes being blown to rat shit, battle rages over ancient scraps of rock and sand. And Ma up North is delighted in my interest in her moose hide, and will send me details of her progress. Just a few thoughts..great post thanks.


    1. Hey there,
      First, thanks for the compliment – you are very kind and I am glad you liked the post.
      Second, thanks for this comment. I enjoyed reading it and think that, if William Burroughs had written blog comments, they would have looked like this. ;-)
      Well done, and hope you have a great day,
      – J


  3. Hey man, you drop some dope science here. Funny how creation is the most natural thing to do for an artist but the artist is really acting as a medium for a really cool process. It’s great how you broke it down to a science. It reminds me of a quote that I read today on
    “The progress of an artist is a continual self-sacrifice, a continual extinction of personality.” -Eliot, T. S.
    -an explanation he found to explain this quote…”It is in this depersonalization that art may be said to approach the condition of science….”

    awesome blog. I’ll look forward to checking out your other posts.


    1. Hey Vegter,
      Thanks a lot man, really glad you got something from it.
      That is a cool as T.S. Eliot quote – I’ve not heard it before, but it definitely resonates. ;-)
      Glad you stopped by, have a great day,
      – J


  4. Wow, is sort of all I can say right now. I have to admit, I felt as if I had a 2nd grade reading level trying to process this. It made me stop and really interpret the words which was awesome! It really caught my attention and made me think…which is the effect I feel writing should have! Awesome post!


    1. Thankyou so much. You are very kind.
      I am really glad that you liked this and took something from it. Makes me happy. ;-)
      Thanks again, hope you’re having a great day,
      – J


  5. Nicely written James. I love how you expressed our ability to innovate, how it’s hardwired into our DNA, and how we’ve built on past achievements. I also like that you addressed some hard realities that come with it. As a Christian, I believe God has created us with some amazing capabilities, and I hope more of us use them for good than evil.


    1. Hey there,
      Thanks so much for your comment, and the compliment. I really appreciate it.
      It is also my hope that we choose to use what we have been given for good.
      Have a great day,
      – J


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